Quote:
Originally posted by sdge
I don't know what it is but you gotta find the niche or something that would make it worhtwhile to go there to get your low-carb foods rather than to a fastfood place. I'm guesswing the good low-carb desserts would be the big drawl. Just my thoughts.
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...and your thoughts are appreciated. You're absolutely right. Why this restaurant? Here are some of my thoughts on this:
- Low carb dieters are very passionate after they see "the truth" about the role of fats vs. carbs. It is my guess that this alone would make for repeat customers.
- Guilt-free ordering... I know that I feel like an idiot when I order a burger with no bread, + cheese, +bacon, + a side of mayo. My guess is that many people order the burger, and throw away the bread, just to avoid the guilt. At this place, it would be second nature.
- Convenience through variety. I know that I've gotten tired of eggs, eggs, eggs, beef, beef, beef, etc, etc. I know that there are tons of possibilities and combinations that are yet untapped. This restaurant would make the variety easily accessible.
- True health. How many restaurants can say that the food is good for you? Subway found a niche in this market with the Jared campaign. While it's true that some have lost weight on low fat sandwiches--they're starving. I know--I was one of them. Well, not at the low carb restaurant.
- A place to meet and greet with others like you.
- Just plain convenience. Didn't have time to prepare your low carb meal? Run to the low carb fast food place on your way to work. No sweat.
Just some things, I've been thinking about....
Everyone, thanks for all the suggestions. I'd like to hear more...