I have the Keto Ketchup (very sweet, fairly tomatoey) and the Westbrae (not quite as sweet, but very good and slightly more tomatoey). I have a slight preference for the Keto, BF prefers the Westbrae. I'll probably get only the Westbrae next time when we've used these up, just because it was (literally) about 1/5th the price of the Keto!