There are many unfortunate names for products out there. All of this poop talk reminds of one such unfortunate incident. When my father was to have surgery on his colon, the dr gave him stuff to drink called "go lightly". It was designed so you did everything BUT go lightly. Remember, to do surgery on the colon, it must be clean.
Now, there are sugar free candies called "go lightly" and I do not think I would ever find the courage to ever buy them knowing what I know about the name.

Go Lightly
Smooth Move
What's next? !