I think that Trinsdad hit the nail on the head - obviously there has been a saturation of products on the market - but the most discerning LCers won't fall into the category of those people who buy most of the products - their statistics are based on those people who can't bare to give up the sweet treats and therefore never truly enter in the LC way of life *for real*. Those of us who live the LC way of life in the best way won't be taking part in a shopping basket full of these products, so to state that the LC craze may infact be slowing is nonsense, they need to do a survey on those people who don't often buy these franken foods...
Just my oppinion