I think its a great idea! A couple of years ago, I created my "own" cereal on a website, but when it came time to pay, it was something like $7 plus shipping...lol. Needless to say I never put in my shipping or credit card info. If I didn't eat low carb, I'd go there...and there is no doubt my children would love it...lol. I think these guys are pretty creative

(BTW...ditto on the bottled water...lol. I can remember when I moved to California years ago saying "where I come from, we drink water that comes from a well and its free". Little did I know.....)

L