I unfortunately still reward myself with food (for major goals anyway). I got in the habit of doing it because if I ever cheated on my previous attempts I would instantly quit with double load of mega guilt with a side hopelessness. Since, I believe its impossible to never ever eat some of the things I used to love again, its important to prove to myself that I can get back on the wagon, and heck. . . after not having one for four months, an oreo blizzard is enough to make a grown man weep.

For minor goals I like to buy myself things (books, tae-kwon do gear etc.)

I keep trying to tell my friends that my rewards would seem more. . well. . .rewarding if they came from someone else. . .but. . . they aren't buying it.

Mike