I think aloto f it has to do with how clean a person's diet is. When I first started I would occasionaly have craving,s but they were rare. Then I did a seocnd induction where I did strict KISS. It was amazing. Not only did I not crave, but higher carb foods lookd disgusting. I tried a free sample at the store of a chocolate thing, and it was nasty, leaving a bad after taste.