Despite being somewhat against "low carb" products, I found myself in Marks and Sparks yesterday and thinking "I can't wait until M & S get the low-carb message" - there were several things I thought would be suitable - only to find hidden carbs like "maize starch" and sugar. They have so much "low fat" stuff and with only a little tweaking could do lots of nice prepared meals for low carb. It would be nice for a treat. I wonder how long they take to get the low carb message. I am sure there is a profit in it for them.