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-   -   Frito-Lay launching low-carb Doritos and Tostitos (http://forum.lowcarber.org/showthread.php?t=160054)

tripletmom Wed, Jan-14-04 11:45

Low-Carb Doritos and Tostitos from Frito-Lay!
 
NEW YORK (Reuters) - Snack foods company Frito-Lay said Wednesday it is introducing two new types of chips to capitalize on the popularity of low-carbohydrate diets.

The two new products, called Doritos Edge and Tostitos Edge, will cut out 60 percent of the carbohydrates that are in regular Doritos and Tostitos.

Frito-Lay, a unit of PepsiCo Inc., has already eliminated trans fats from its brands. Trans fats, which give products a longer shelf life, have been linked to heart disease.

The new chips will use soy proteins and fiber as substitute ingredients, the company said in a statement. Both Tostitos Edge and Doritos Edge will have six net carbohydrates, 10 grams of protein, and three grams of fiber.

The low-carb craze, popularized by the high-protein Atkins diet, has food companies rolling out new products to jump on the bandwagon.

Fast food chains McDonald's Corp. and Burger King revamped their menus to cater to customers counting their carbs.

The alcohol industry is also taking notice. Anheuser-Busch Cos. Inc.'s low-carb Michelob Ultra beer has been a big profit driver for the past year and Adolph Coors Co. is rolling out Aspen Edge beer to take a part of the health-conscious market.

Spirits companies such as Diageo Plc. are using their advertising to point out that many of their drinks have always been low carbohydrate offerings.

Doritos Edge is currently being tested in Phoenix, and both products will be available across the United States in May.

GSmom Wed, Jan-14-04 11:59

Way Cool!
 
Hello...oh gosh my dh will be overjoyed, sumersaults even. He said doritoes would be his speedbump like pizza was for me! So glad to hear...I hope they taste good, anyone in Phoenix seen these? :yay:

Nancy

sjkling Wed, Jan-14-04 12:29

LOW CARB DORITOS and TOSTITOS
 
Frito Lay is rolling out some new products--testing right now in Phoenix, I guess with a national roll out in May!

check it ouT

http://www.foxnews.com/story/0,2933,108373,00.html

Xplora Wed, Jan-14-04 13:20

I just saw this on CNN ! Yippeee! I hate pork rinds and can tolerate even bad LC crackers and chips. This is great news. I wonder how big a "6 gram net carbs" portion is.

ysabella Wed, Jan-14-04 14:16

Awright!
 
Great news! I love tortilla chips, not so much for themselves, but with stuff. I like scooping my food, like chili, or having nachos. So hooray!

Angel66668 Wed, Jan-14-04 17:31

Awesome, I eat the Carbsense tortilla's which are good but too expensive. Nice to have more variety.

secret Wed, Jan-14-04 17:43

That is great news. I will have something for my allowed dip I make. I have nothing to eat it with, lol.

imastar Wed, Jan-14-04 18:38

The carbsense flavored tortilla chips are good.

secret Wed, Jan-14-04 19:55

Where do you find those?

imastar Wed, Jan-14-04 23:39

CarbSense Tortilla Chips
 
The Better Health Food Store sells them. If there is not one in your area, you can order them from the site below:

http://www.synergydiet.com/chipsandmore.html

babydoll23 Thu, Jan-15-04 11:23

yahhhhhhh!!!!!! i sure hope they taste better than the other lc chips out there, i don't like them at all. i can't wait to try these. and maybe subway will offer the lc chips with their lc wraps. nifty nifty!

coolazchic Thu, Jan-15-04 11:35

I am from Phoenix and I haven't seen them yet. I will report the verdict as soon as I do....I Love doritos!

mommyto3 Thu, Jan-15-04 11:41

That's great news!! Thanks for sharing!

memaw O5 Thu, Jan-15-04 15:20

wahoo pass the salsa and sour cream. The cheese and black olives OH dear I'm in trouble already.

cincin11 Thu, Jan-15-04 18:54

Just saw this on the news at 6, they are supposed to be in Michigan in May.


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